Qualitative Research Methodology Paper Example | Topics and Well Written Essays - 1250 words

Subjective Methodology - Research Paper Example While PC innovation offers a plenty of advantages in its application to police organization, I expect that it would be met with obstruction from the executives, representatives, staff, and different gatherings included. The police organization has been utilizing their old schedules and frameworks for as far back as decades; surrendering those old schedules in return of new advances may present trouble for certain individuals. It would require a ton of exertion for the individuals required to unlearn what they have been accomplishing for a very long time, and afterward learn and receive another framework that would in the long run supplant the old framework. Those troubles, difficulties, and protections must be appropriately tended to all together for the new framework to endure and get effective. At last, the conduct and mentality of individuals toward PC innovation is interceded by the implications and encounters they have with it. Individuals have both positive and negative sentime nts about utilizing PCs in police organization. Furthermore, the job of PC innovation in their lives is controlled by their age, sex, class, and a whole arrangement of qualities and convictions. These qualities and convictions, when revealed, would yield a superior comprehension of their viewpoint and lead to the advancement of an E-Administration that is explicitly custom fitted to suit their necessities. Considering the previously mentioned presumptions, a strategy that would permit me to increase a profound comprehension of the subjects being examined is essential. A system that would uncover the bits of knowledge, convictions, and encounters of the individuals would work best for my examination. Among all the subjective examination approachs accessible, ethnography is the thing that I consider the most appropriate procedure that would yield the essential information for my investigation. 2. Ethnography basically, ethnography tells the convictions, qualities, and perspectives of a specific gathering of individuals or culture about something. Basically applied in human studies and human science, the utilization of ethnography has been reached out in the regions of statistical surveying, business, and for all intents and purposes any gathering of individuals or culture where a comprehension of their convictions, encounters, and perspectives is required. Utilizing ethnography would reveal the recognition and assessment of the RAK Police about utilizing PC innovation in their organization. It would likewise uncover the implications they hold about innovation, which, thus, impacts their mentality towards PCs. This would permit me to recognize the likely reasons they have in maintaining a strategic distance from or tolerating the new framework. Ethnography would permit me to see examples of conduct that can be seen reasonably and instinctively in a true setting. Their conduct towards the old framework would uncover the hidden issues and constraints. Understanding the issues of the old framework is helpful in planning the structure of the new framework. Their conduct towards the new framework, then again, would fill in as a proportion of their preparation to acknowledge E-Administration. Ethnography, also, would uncover the overarching standards that shape the impression of the police organization about PC innovation. Standards allude to the convictions and qualities that a general public hold about something. With ethnography, the difficulties and protections which are established in the

Natural Disaster and Global Warming free essay sample

Since the modern insurgency during the eighteenth Century, individuals have ceaselessly improved their efficiency with innovation. Industrialization changed people groups lives from numerous points of view. While it produced a time of flourishing, it likewise carried numerous issues to our general public, a considerable lot of which we are simply finding today. The most significant issue began by the modern upset is a noteworthy increment in Carbon Dioxide outflow, which prompts a worldwide temperature alteration. Globe warming achieves different common disasters.The most noteworthy calamity is the ascending of ocean level. A dangerous atmospheric devation builds the liquefying of the polar ice tops, which achieves an ascent in ocean level. As ocean level ascents, islands close to the ocean level sink into the ocean. Occupants on these islands lose their adored homes, and are compelled to live in displaced person camps. The quantity of ecological exile is quickly expanding. The present number of ecological displaced person is thirty 3,000,000, more various than the twenty 5,000,000 political and war exile. We will compose a custom exposition test on Catastrophic event and Global Warming or then again any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page A worldwide temperature alteration prompts amazingly climate conditions, for example, typhoons, floods, tornados, and acids downpour. As per United Nation insights office, the recurrence and size of revealed catastrophe is on the ascent. Among the most noticeably terrible is typhoon Katrina in 2005 when1836 individuals lost their lives, and a large number of individuals lost their home. The typhoon is evaluated to be answerable for 81. 2 billion U. S. dollars in harm. An unnatural weather change causes the elimination of numerous species. The polar ice tops have been dissolving at startling pace. As the ice top softening, there are less places for bear to live rather more water encompassing them. It makes bear more diligently to discover food. Polar bears will vanish if the ice keeps on dissolving at this speed. Since we have realized the a worldwide temperature alteration have brought us such a large number of demolition, how to successfully diminish it become pivotal. As per article Kyoto Accord Kyoto Accord is a universal arrangement whereby nations consent to diminish the measure of ozone harming substances they produce if their neighbors do likewise.It is an extremely unpredictable understanding that permits exchanging contamination credits. On the off chance that it is less expensive to decrease discharges in nation An, at that point nation B can purchase the contamination credits, and have them check toward its own amount of decreases. Cheerfully, the worldwide climate couldn't care less where the ozone harming substance decreases originate from. This is smart thought for all nations to dispense with carbon dioxide discharges. Sadly, a large portion of the nation, for example, United State, China, Korea, etc has not marked it yet.Why the greater part of the nations wouldn't sign the bargain? The fundamental explanation might be specialists are excessively neighborhood. I convince that all nations don't simply think their own nation advantage and decline to consent to the arrangement, all the lawmakers should consider spare our earth for our posterity. Since we live on one planet, we share a similar earth, we should help one another, and the First World should loosen up their companion hand to the Third World to abstain from doing likewise error to the earth.On the other hand, Canada has consented to the arrangement, this give us trust. Further more, there are some effective activities, for example, Mayor of San Francisco; San Francisco Mayor Gavin Newsom is the pioneer in green activities. He had planed to utilize clean vitality in transportation, structures and natural equity, likewise, the city has achieved from 2004 to 2008. The arrangement incorporates seven classes. Sustainable and productive vitality; Climate activity; Clean transportation; Green structure; Zero waste; Environmental justice.San Francisco has worked admirably in the previous 4 years and settled a genuine model for us all. This truly is a support for natural specialist. Simultaneously we should figure what we can accomplish for spare our condition. We should consider our eco-impression, put forth a valiant effort to spare the restricted assets on the earth, for instance, turn off the light when sunlight is sufficiently brilliant; Drying garments preferably hung over utilizing drier; don't cook the food that need long time, etc. Upsetting Natural Balance-Over Exploitation

Beard today, gone tomorrow

Beard today, gone tomorrow November means a lot of things for different people. Thanksgiving and turkey; the spectacular death throes of leaves clinging to trees; the sudden decrease in sunlight as temperatures plummet; and of course beards. Beards? you say. Yes, beards. See, November is also home to a hallowed tradition known as the Novembeard (No Shave November in some regions, or Beardvember). The rule are simple. Dont shave, and try and grow the heartiest, manliest beard you can in the span of one month. Leonidas is the patron saint of Beardvember This is easier said than done, even though you have no control over it. See, some guys just cant grow a beard. The best you can squeeze out is a patchy tuft of fuzz on your lips and cheeks. Or worse â€"  the dreaded neckbeard. And for something entirely automatic, growing a beard is actually quite tough. To illustrate the self-discipline and emotional turmoil involved, Ive (unsurprisingly) prepared a graph. WEEK ONE: As you can see, going into week one, you immediately question your decision as every day you look in the mirror and look like a slob. Your beard growth very well could be accidental; the result of a few long nights on campus spent tooling. By the end of the week though, its clear that this is an intentional decision, and you enter the Statham Stubble region. Life is good, and you feel like doing all sorts of manly things like fixing motorcycles and blowing things up. No problem, Ive got this you think. Words which you will regret in week two. WEEK TWO Around week two is when your beard decides it hates your face, and in an attempt to break free from your jaw it itches unbelievably bad. Nothing helps. Its a battle of determination to see whose will is strongest. Youve got to break it like a wild stallion made of hair. WEEK THREE After about a week, it stops itching so much but youre faced with another problem. Youre in the in-between zone of beard length and the beard has a bad tendency to stick out, making it look prickly and gross. a few days longer though and youve reached beard-vana. Youve got a handsome patch of manliness that you can be proud of. Its a trophy and a sign of your commitment and masculinity. WEEK FOUR And thats when beard-induced delusion sets in. Your beard has grown on you (hurr hurr hurr), and the two of you are inseparable (ok Ill stop). You begin to think Maybe Ill keep it, maybe Ill be one of those beard guys. This is the last half week or so of November, and you justify it to yourself any way you can. Itll keep my face warm you say. You know not everyone can grow one you say. What if I have a beard tan line?. At the end of the week though, the strong persevere in the knowledge of what the Novembeard was: a fleeting experience, a journey cut too short, its tragedy is its beauty; and in the hum of the razor approaching your face, you see all of the things that the beard couldve let you be: A contestant on Survivor A professor A thug A lumberjack.But it just wasnt meant to be, and as you shear your face, watching the hair drift down like ash in the fallout, you catch a glimpse of something long forgotten: your cheeks. Your skin rises from the ashes of your beards death like a glorious phoenix, and races up to greet your eager fingers. Smooth as a freshly shaved face, your mind races at the implications: No more food stuck on my face! No more tickling my lips as I talk! No more beard! Then, so brief as to be almost imperceptible, a moment of sadness. Resolute you nod in acceptance and pay your respects to all that the beard has given you. A moment of reflection shows just how much youve grown in your brief time together. No more beard.That is, until next year.

Westmont College (GPA, SAT Scores and ACT Scores for Admission)

Killing Us Softly 4, By Jean Kilbourne - 970 Words

According to Newman, sexism refers to â€Å"a system of beliefs that asserts the inferiority of one sex and that justifies discrimination based on gender.† This sexism has a large impact on the daily life of a women through things like social interactions, power differentials, and violence against women. Institutional sexism refers to the â€Å"subordination of â€Å"women that is part of the everyday workings of economics, law, politics, and other social institutions.† The media is one institution that communicates gender norms both directly and indirectly. Understanding gender role expectations and how they are reinforced through social institutions like the media is necessary in order to explain things such as the wage gap, segregation in the workplace, and how women are devalued on a global scale. Jean Kilbourne’s film, Killing Us Softly 4, depicts the way the females are shown in advertisements. She discusses how advertisement sell concepts of normalcy and what it means to be a â€Å"male† and a â€Å"female.† One of her main arguments focuses on how women aspire to achieve the physical perfection that is portrayed in advertisements but this perfection is actually artificially created through Photoshop and other editing tools. Women in advertisements are often objectified as weak, skinny, and beautiful while men are often portrayed as bigger and stronger. Advertisements utilize the setting, the position of the people in the advertisements, and the products to appeal to the unconscious aspectShow MoreRelatedAnalysis Of `` Killing Us Softly 4 `` By Jean Kilbourne918 Words   |  4 Pagesads but as objects for people to look at, use, abuse, and more. In her fourth installment in a line of documentaries, â€Å"Killing Us Softly 4,† Jean Kilbourne explains the influence of advertising women and popular culture, and its relationship to gender violence, sexism and racism, and eating disorders. For women, advertising exemplifies the ideal female body. According to Kilbourne, young girls are taught from a very early age that they need to spend lots of time and money to achieve this â€Å"physicalRead MoreAnalysis Of Jean Kilbourne s Video, Killing Us Softly 41485 Words   |  6 PagesIn Jean Kilbourne’s video, Killing Us Softly 4, Jean expresses how advertisements have been portraying women as a sex symbol or even as just a typical housewife. She talks about how the advertisements have sold various products by not necessarily selling the product itself, but by using women or men to sell the product for them. Ad agencies have used sex and body image to create a type of selling factor for their product. These selling strategies have shaped the way society views women and how womenRead MoreAnalysis Of Jean Kilbourne s Killing Us Softly 4 Discussion At The Tedxlafayette Conference Essay1549 Words   |  7 Pagessociety has periodically been up for debate. From the era of corsets and Virginia slims to lip injections and breast implants, the media suggest women change their natural born selves into desirable displays. In this analysis, I examine Jean Kilbourne’s Killing Us Softly 4 discussion at the TEDxLafayette Conference and the advertisement views presented in her speech. In Kilbourne’s presentations she suggests the prominence of how we look and that from adolescence â€Å"we must spend numerous amounts of timeRead MoreThe Impact Of Advertising On The Portrayal Of Women977 Words   |  4 Pagesanalyze and change the portrayal of women. I recently viewed an advertisement from Glamour magazine November 2013 issue, which I believe indeed is viewed as offensive. According to my sources â€Å"Beauty and the Beast of Advertising† and â€Å"Killing Us Softly 4† both by Jean Kilbourne, there many forms of offense in advertisements. The name of the advertisement I found is called â€Å"Josie Marian† which is named after an American model, actress and entrepreneur and it is quoted â€Å"What kind of nut puts oil on her faceRead MoreKilling Us Softly 4 : The Advertising s Image Of Women983 Words   |  4 PagesJean Kilbourne is an advocate for women and is leading a movement to change the way women are viewed in advertising. She opens up the curtains to reveal the hard truth we choose to ignore or even are too obtuse to notice. Women are objectified, materialized, and over-sexualized in order to sell clothes, products, ideas and more. As a woman, I agree with the position Kilbourne presents throughout her documentary Killing Us Softly 4: The Advertising’s Image of Women (2010) and her TEDx Talk The DangerousRead MoreEssay about American Sexploitation1653 Words   |  7 Pagesnew shoes and goes for a run in them, he will come home to find a gorgeous woman waiting on the couch for them. The man that purchases these shoes views the attractive woman in this advertisement as a sexual pr ize. As Jean Kilbourne explains in her video, Still Killing Us Softly 3, the woman no longer appears as a subject, but an object that comes with the product. Consumers, and society in general, may dismiss this advertisement as a ridiculous equation of A+B=C, but subconsciously, they internalizeRead MoreThe Documentaries Killing Us Softly 4 Essay1252 Words   |  6 Pagesunderstand the norms of each gender, but these forces also shape children and adolescent’s perception of the self. The documentaries Killing Us Softly 4 directed by Jean Kilbourne and Dream World 3 directed by Sut Jhally explore the distorted and fallacious ideals of femininity and sexuality expressed in contemporary media. The documentaries Dream World 3 and Killing Us Softly 4 examine the exploitation of women within the media. The media, such as advertisement and the music video industry, relies heavilyRead MoreAd Takeover. Jim Fowles’ Advertising’S Fifteen Basic Appeals1371 Words   |  6 Pagesshows why Fowles is correct , it displays how advertisements have an emotional appeal to the consumers. I know this , let’s take a look on lingerie advertisements, Victoria’s Secret. When women like me see a commercial of the semi – annual sale, some of us tend to lean one way or another, either we’re excited for the sale or we want to look like the model in the commercial. This is how fowles unfilled urges and motives comes to play and the ad itself wedges into our minds, therefore the consumer cavesRead MoreEssay about Women and Advertising2280 Words   |  10 Pagesspent on marketing products to consumers (Killing Us Softly 3). Along with products, the advertisi ng industry sells the intangible: â€Å"Ads sell a great deal more than products. They sell values, images, and concepts of success of worth, love and sexuality, popularity, and normalcy. They tell us who we are and who we should be. Sometimes they sell addictions† (Kilbourne, Beauty and the Beast). When the average person is bombarded by 2,000-3,000 ads a day (Kilbourne, address), it is impossible to remainRead MoreEthics in Advertising Essay1263 Words   |  6 PagesAn American unnoticeably views three thousand advertisements in a day, many of which use women and sex appeal to get consumers’ attention (Kilbourne). Advertisements subconsciously affect our lives, and often times not in a good way. Also, women and young girls are usually the ones that compare themselves to thin models featured in ads. Advertisements not only impact how women view each other, but also how they view themselves. Women and girls strive to look like the retouched and Photoshopped

Final Analysis Paper on General Motors Free Essays

OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) 1 Outsource Insource Final Paper Patricia J Helligar Capella University ISTM 5010 Dr Mike 03/15/2013 OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) Table of Contents 2 Part 1 – General Motors – The firm I will analyze for my final project and the major topic that will be addressed †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 3 References †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. We will write a custom essay sample on Final Analysis Paper on General Motors or any similar topic only for you Order Now Part 2 – Identify the specific business unit and service component in final project analysis †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 4 Conclusion †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 5 References †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Business Analysis Section of General Motors †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 6 Abstract †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 6 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 6 Explain strategic rationale for outsourcing †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢ € ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Evaluate IT leader role in service component outsourcing and subsequent insourcing9 Analyze the ways in which IT leaders can increase communication effectiveness between senior executives †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 9 Evaluate change management response of business and technology leaders within organization †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 1 Conclusion †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 12 References †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 13 OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) 3 Part 1 – General Motors – The firm I will analyze for my final project and the major topic that will be addressed Abstract Saving money and maximizing the moment is so important to CEOs as well as CIOs of all companies. The question is to have enough resources in house to handle the demand of our product. In making these types of decisions, most companies often don’t take the risk to do it in house but outsource their work. The decisions among the stakeholders in the company attribute their outsourcing to lack of manpower, level of demand of their product and not enough finances to pay a full-time staff. In this project topic that I have selected which is General Motors (GM), I will analyze why 90% of their IT department (data centers, writing applications) that was outsourced is now being insourced again. Introduction General Motors did outsource its IT service for a period of time and recently have in source again. This is what it is all about correct? Evaluating, transforming and implementing new ways of doing things to benefit your customers and of course to be a success in business. In this aper we will identify the business topic of choice for my class project and outline the business and major topic to be addressed in the final project. With my final project topic selection, I will be discussing General Motors transition from outsourcing its IT component â€Å"The Data Center† to now a recent decision to insource their data center. General Motors today only do 10% of its company’s IT work. It relied all this time on contractors to conduct its IT business; however , there has been a gradual shift from outsourcing most of its information technology services to conducting the work itself. This shifting to insourcing the work back is about the thousands of new GM jobs throughout the world that will be ready for the job market. GM has done the necessary evaluations and realizes that these contracts have no idea of the car industry business and no experience on how cars are designed, made and then sold. Therefore, the data centers will be handled by GM employees around the USA and the world. Now the data center is in house now or OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) insourced, this will greatly improve GM’s ability to design the kind of software and data systems it needs to make popular vehicles. General Motors (GM) outsourced 90% of their IT department but recently made changes to insourced their IT department to GM employees. This move was not about saving money at all but the increase in jobs for potential new and existing employees at GM. References Schepp, David, (2013). GM vows to insource most of its IT Jobs. Document retr ieved from http://www. minyanville. om/sectors/technology/articles/outsourcing-in-the-us-GMgeneral/7/10/2012/id/42298 Part 2 – Identify the specific business unit and service component in final project analysis The business unit and service component that will be used in final project analysis is GM’s IT department business unit and the redesigned of the service component of the data center/writing applications being insourced to GM again. The strategic rationale for outsourcing originally by GM is the volume of work to be done and the lack of expertise at the company at that time dealing with IT. In this final project analysis, I will be discussing IT leader role in service component outsourcing and subsequent insourcing, analyze the ways in which IT leaders can increase communication effectiveness between senior executives and evaluate change management response of business and technology leaders within the organization. According to the CIO of GM, â€Å"The rationale behind bringing 90% of IT work back in house (insourced) is to get the resources, tools and flexibility we need to provide better services and products to our global GM customers† (Flinders, 2012). OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) 5 Create a timeline that documents General Motors (GM) outsource and insource cycle Task GM Research and Planning before Outsourcing GM Documentation on outsourcing 90% of the IT Data Center Dept GM Decision to Insource their IT/Data Center Dept GM Documentation of Insourcing their IT/Data Center Dept GM IT/Data Center Dept finally insourced its IT Dept/Data Center Beginning Date 01/1976 Ending Date 01/1980 02/1980 05/2008 03/2008 12/2008 05/2008 01/2009 01/2009 12/2009 Conclusion General Motors has gone through some major changes in its history as one of the top car making companies. From being number one to hitting rock button, to needing federal aid to stay afloat, to declaring bankruptcy and the replacing of the CEO of GM, GM has made its greatest rebound since its collapse in 2008. One of the major changes due to this new CEO, was to bring 90% of its IT industry (applications, data centers) back to GM or insource the work now. Who will know the car industry better and what to do but our staff says the CIO of GM. OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) 6 References The New York Times. (2013). General Motors. Document retrieved from http://topics. nytimes. com/top/news/business/companies/general_motors_corporation/index. html Flinders, Karl. (2012). General Motors recruits 3, 00 HP IT workers. Document retrieved from http://www. computerweekly. com/news/2240167895/General-Motors-recruits-3000-HP-IT-workers Dev, Sherin. Top characteristics of commodity type businesses – The Killer Sharks. Document retrieved from http://www. nvestinternals. com/2011/03/commodity-type-business. html Business Analysis Section of General Motors Abstract General Motors for the most of the 20th century was the biggest car industry company in the world. It was the largest car maker from 1931 to 2008 when Toyota defeated General Motors (GM) and became the largest car maker. The sad news is in the Fall of 2008, GM had two serious cutbacks that allowed them to go to Federal governme nt for the aid but in March of 2009 President Obama ordered the CEO Rick Wagoner to release GM so in July 2009. GM was sold and its good assets to a new government-owned company. Brands such as Chevrolet, Cadillac and GMC were folded into the new company called General Motors Company (GMC). Introduction General Motors did outsource its IT service for a period of time and recently have in source again. Insourcing work for a lot of companies is a wave that is growing in popularity day by day. The pattern of insourcing is on the rise due to less taxation, savings on materials/resources used, transportation cost decreased and much much more. Insourcing is quite an expensive venture when compare to outsourcing. Insourcing requires a company to use its resources to train others on its system, products/services and the process flow of the company. But a company can save in other ways because OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) of insourcing such as decrease in transportation, labor costs and materials while the opposite is true for outsourcing (Lotich). In this paper, we will explain strategic rationale for outsourcing, evaluate IT leader role in service component outsourcing and subsequent insourcing, analyze the ways in which IT leaders can increase communication effectiveness between senior executives and evaluate change management response of business and technology leaders within organization. Explain strategic rationale for outsourcing Outsourcing for all companies always is the last resort for real. The reason behind it is one is taking confidential and innovative information setup by this company and trusting someone from the outside to run an area of the business. It truly takes a team of people to decide based on a number of factors to outsource certain departments. Outsourcing is basically releasing a job and the resources needed to an outside firm or vendor to complete a task or tasks with an expected end needed by that department. Companies that use outsourcing do not use their own resources for manufacturing products or providing services. There is a myth concerning outsourcing that small companies with limited budgets often outsource jobs and there is some truth to that. But also, large companies who might have experienced loss or close to bankruptcy might make the decision to outsource most of its work to vendors and companies overseas. It is true that small businesses have limited resources but larger companies can have limited resources as well due to profit loss or projects that failed over a period of time. Therefore, companies in these cases will consider a strategic outsourcing effort which may involve contracting with a provider to manage an IT department or the call center that handle the calls of their customers who want to purchase their products or services. Larger businesses can also make use of strategic outsourcing as a means of utilizing their resources to better advantage such as General Motors (GM). For example, a business may choose not to maintain an in-house sales force, but contract out the sales effort to others who generate sales on behalf of the company. With this model, the business does not have to be concerned with the expense of salaries and benefit packages for salespeople. Instead, the OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) business only has to provide the agreed-upon commissions for sales generated by the business partner, and any monthly fee charged as part of the contractual agreement between the two entities. At General Motors they outsourced 90% of their IT department/data center due to lack of expertise and existing employees with skill sets dealing with IT. One of the reasons for General Motors to outsource its IT department/call center is to gain a competitive advantage globally and in the United States by lowering production costs and fixed costs. By outsourcing GM can restructure their costs. Also, when GM 8 outsource, now they can change some of their fixed costs to variable costs. But most importantly, GM by outsourcing overseas will get a brand new start and a new perspective on life in the car business. The core idea behind strategic outsourcing is to benefit in some manner from allowing outside entities to take over the operation and management of a given function. At General Motors (GM), they have experienced success in outsourcing to Brazil, China and other international markets. United States have been giving companies such as General Motors (GM) tax breaks for creating jobs in countries overseas (Kelly, Linehan, Hurley, et al, 2009). Outsourcing benefits can take many different forms and the rationale behind outsourcing usually involves savings in fixed and variable costs such as salary and benefits to employees which drove companies such as General Motors (GM) who were experiencing difficulties in staying afloat. Often, the idea behind outsourcing is to increase the bottom line of a company by reducing various operating expenses with companies such as General Motors (GM). At other times, the benefit has to do with the timing of needing professionals who have expertise in areas that the company does not possess at all so outsourcing is necessary. The benefit of outsourcing may be a matter of convenience, allowing companies such as General Motors (GM) who outsourced their IT Department at a 90% from 1980 until 2009. Outsourcing allowed them not to have to worry about the call center/IT department but focus more on innovation in designing/building cars in which they were expert in. Initially the benefits of outsourcing at General Motors (GM) allowed them to compete in today’s market. General Motors knew that they are known in history for designing and building cars and for years they were leaders in the car industry. As technology changes and information was shared and stored in different ways, it became. They survived from 1980 until 2009 doing this so then their strategic rationale outsourcing was a success (Schepp, 2013). OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) 9 Evaluate IT leader role in service component outsourcing and subsequent insourcing IT leader role in service component outsourcing and subsequent insourcing is to make the best decision for the company as far as savings, increase in profit and long-term productivity for the company. Outsourcing and insourcing both have their advantages depending on the mission of the corporation and the expertise of that company when dealing with certain skill sets needed to run a successful company. At General Motors (GM) 90% of their IT department (data centers, writing applications) that was outsourced is now being insourced again. General Motors from 1980 until 2009 only did 10% of its company’s IT work. It relied all this time on contractors to conduct its IT business; however, there has been a gradual shift from outsourcing most of its information technology services to conducting the work itself. This shifting to insourcing the work back is about the thousands of new GM jobs throughout the world that will be ready for the job market. GM has done the necessary evaluations and realizes that these contracts have no idea of the car industry business and no experience on how cars are designed, made and then sold. Therefore, the data centers will be handled by GM employees around the USA and the world. Now the data center is in house now or insourced, this will greatly improve GM’s ability to design the kind of software and data systems it needs to make popular vehicles. Analyze the ways in which IT leaders can increase communication effectiveness between senior executives The ways in which IT leaders can increase communication effectiveness between senior executives are conducting daily staff meetings, conferences (video, telephone, and in-person), parties and other social events. Changing the atmosphere for meetings and doing more interactive things where people can dialog or express how they feel on topics and value their opinion can increase communication between senior executives. Two key communication goals that should be focused on when dealing with senior executives are to prevent misunderstandings, which might impair productivity or quality, and to OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) convey decisions and directives of top management. With communication effectiveness, the important 10 egment is of course feedback where IT leaders with senior executives can enhance problem solving and stimulate idea sharing. Innovation in how information is presented to senior executives will allow more commitment and interest with senior executives especially if the IT leaders allow them to be a part of the decision making process. Communication is vital for exchanging information in and among subsystems through multidirectional chann els which are used in internal communications. Feedback processes help systems adjust, change and maintain control. Collective decision-making processes and shared responsibilities for communication are more prevalent which will allow for more effectiveness in communication among senior executives. Getting employees involved in their work is a major concern facing organizations such as General Motors (GM). How do they get the full potential and energy from their employees? With so much information today and employees having to deal with the situation, it can become overwhelming, confusing and they will disconnect if some type of order among high-level management and senior executives are not established with IT leaders. IT Leaders can help by aligning words with actions, building relationships and conversing with senior executives rather than communicating at them, and helping guide authentic executive actions which reflect organizational purpose. New technologies can help IT leaders to engage senior executives by personalizing executive communications concerning getting feedback from them and reinforcing faceto-face initiatives where they can be team lead on. Another way IT leaders can increase communication effectiveness is by using social media in reaching and engaging senior executives. Since a workplace is similar to a family environment at home, IT leaders can allow a very relaxing atmosphere to communication where there is no pressure by hosting company picnics, movie night and other social events to allow them to flow better and get the job done. The benefits of an engaged workforce are clear. It is proven that organizations with engaged and committed employees were 50 percent more productive than those where employees weren’t engaged (Belcourt, 2009). Employee retention rates also were 44 percent higher. Also, a Watson Wyatt study OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) 1 found that companies with more engaged employees increase profits for companies. Engaged employees contribute discretionary efforts. IT Leaders might agree that measurement of their work is crucial depending on how they are trained in understanding the communication component to their work with senior executives. So the question is how can effective commu nication be measured among IT leaders to senior executives? There must be some type of standard established that internal and external communication can be measured by to determine success or areas for the company to work on. If this area is neglected, companies will over a long-term period of time begin to decrease profits slowly until it worsens to a company sometimes have to face bankruptcy or outsourcing certain departments not producing effectiveness with their employees. Working on communication effectiveness among executives will increase ROI as different innovative ways are chosen to improve communication. Evaluate change management response of business and technology leaders within organization There must be some type of order with business and technology leaders within an organization when it comes to the change management process. From the high-level documents to the low-level documents, there must be some type of Change Control Board (CCB). If not changes will occur anywhere at any time that can cause serious losses for any company. In responding to changes to a product or service among staff at General Motors (GM), there is a formal approach to Change Management among business and technology leaders and they are the following: †¢ Adding/deleting/changing eatures for the product such as GM requires following the normal Change Management process †¢ Within the Change Management process, business and technology leaders must diagnose problem areas and with the Change Control Board (CCB) have a meeting to go over any additions/changes/deletions needed and make sure all business and technology leaders are there †¢ Once the changes needed have been reviewed by the CCB, then it should be taken to the test department for testing on a test bed before actually being loaded to the live site OUTSOURCE INSOURCE FINAL BUSINESS ANALYSIS PAPER ON GENERAL MOTORS (GM) When it comes to urgent changes outside the normal Change Management Process, the following must be done: †¢ Urgent changes, changes that must be deployed outside of the normal Change 12 Management process cadence, follow an expedited path to load these changes as soon as possible especially if a patch is needed at a customer site †¢ The urgent Request for Change (RFC) is submitted, approved, built, tested (where possible), and implemented as above; however, all on an accelerated path. The process allows for urgent changes since they are sometimes unavoidable, however, every attempt is made to minimize these types of changes due to their inherent risk to the production IT environment. Information technology has become a critical component of nearly every business and organization, often driving competitive advantage and the achievement of business objectives. Many organizations have begun to implement structured operational processes and governance models to help manage their IT environments. The IT organization at General Motors (GM) developed an enterprise-wide Change Management (ChM) Program, deployed in early 2006. The objective was to ensure the use of standardized processes for prompt and efficient implementation of changes and to minimize the impact of change-related incidents on IT service levels. Change management metrics are so important for business and technology leaders in capturing this information in a database for different types of reporting to production, How to cite Final Analysis Paper on General Motors, Essay examples

Medical Legal Issues in Radiology †Free Samples to Students

Question: Discuss about the Medical Legal Issues in Radiology. Answer: Professional and ethical conduct A Vietnamese lady of 64 year with dynamic hepatitis B has been admitted to the healing center with a history of shortened breath from 3 days and expanding stomach bigness. Through the earlier month, she had encountered queasiness and spewing, and been passing dim pee and earth shaded stool. I had done processed tomography output of the stomach area which showed discoveries run of the mill of hepatic cirrhosis, with splenomegaly and esophageal varices (Newell 1992).There were likewise various pneumonic knobs. The benchmark global standardized proportion was 1.9, and the platelet check was 183 * 109 cells/L. Hence as an interventional radiographer, I have been frequently requested to perform methods without thinking about the related moral issues. In my view, be that as it may, we ought to put more thought into the appropriateness or need of a strategy (Potchen et al. 1995). While I was working in hospital I was going through a case where I faced the communication problem. The necessities of a 24-year-old female patient who has been referred for a stomach X-ray. The patient touched base from the crisis division on a trolley with suspected puncturing. She gives off an impression of being in a great deal of torment, is on oxygen and has been heaving. She communicates in Japanese with minimal English. She is joined by a medical attendant and her more seasoned sibling who communicates in English. This report expects to recognize needs and prerequisites to shape the most appropriate arrangement of tend to the patient, while in the radiography division. The accompanying goals will be mulled over; the necessities of the patient, legitimate prerequisites and the part as a medicinal services proficient. Regions that I have to consider in this examination are correspondence, assent, understanding nobility, wellbeing and security, persistent administration and betw een expert cooperation. Patients convictions, moral issues and secrecy should be considered when arranging quiet care, as care should be custom-made for every distinctive individual who utilizes healing center administrations. In this examination every one of the issues specified will be tended to and a care plan will be made for this patient. Communication is indispensable with patients as the methodology should be clarified and comprehended before the patient gives assent (Case study of patient care in radiography 2017). Evidence-based practice and professional learning I examined a 78 year old lady with a fracture in the collar bone. As she was extremely aged so I acted amiably and examined deliberately. I was anxious, as I was not sure with the strategy. The picture picked up was ideal. I requested that patient to let me view the pain region to comprehend the sort of pain. I checked the PACS pictures and report later to audit pictures. Picture taken wasn't so awesome anyway; it addressed the clinical note inquired. As a radiographer I was happy to have responsibility regarding the improvement, conveyance and assessment of the Therapy Radiography center and nonstop expert advancement programs: Arranging, improvement and usage of instructive ventures and activities Concentrate on patient and individual focused care, grounded in deep rooted learning and confirmation based practice Set inside national, authoritative and directorate goals, rules and approaches. I think that there is a big necessity for future improvements to be research based and a need to exchange such research discoveries into confirmation based practice all through Radiotherapy. This must be accomplished through a powerful program of radiographer instruction and preparing and I trust that since the presentation of this part this has turned into a reality and advantages staff, as well as exemplifies sheltered, legitimate, successful, persistent focused care. A female, aged 40 years with breast cancer visited me who has been given chemo/radiation therapy and also been done lumpectomy from last one year. The patient had experienced pain at right shoulder after 10 months. However bone scan done by me gave negative results. Then a Whole-body, FDG PET scan is done and in the upper chest I found numerous lymph node metastases. To get a clear image I had to do some more scans. Then I asked my senior doctor that is it harmful to give radiations. He told me that our bodies produce less blood platelet when exposed to radiation, increasing the risk of internal bleeding. Hence for reducing the side effects of radiation he told me to prescribe the patient with the medication of oral potassium iodide (Nordqvist et al. 2001) Practice in medical radiation science This is the contextual investigation of a 38-year old fit and sound noble man, who given an intense onset of serious lower back pain, a greatly regular harm that will influence roughly 60% of us at some phase in our lives. What takes after is an essential record of my administration, which exhibits the significance of an exhaustive appraisal and a nearby working association with neighborhood Specialist Surgeons to empower the most ideal result in the briefest space of time. To reduce pain I firstly encouraged the patient to take bed rest and try to teach the patient to control and adjust the pains by relaxing the muscle tension which is the main cause of lower back pain (Saunders et al.2016). While performing diagonal lumbar projection, the X-ray visual doesnt show a clear image due to wrong position. I learnt the method and will be cautious in future and noticed the essential focuses in my note pad. The positive side of the experience was that my relational abilities created. I clar ified the patient about the x-beam strategy of figure instead of superfluous additional dosages (Ruth et al. 2000). References Potchen, E.J., Potchen, J, Bishop, L.R., Snyder, K.A. Medical-legal issues in radiology: prevention and control.Curr Probl Diagn Radiol1995;24(4):143-175. vanSonnenberg, E., Barton, J.B, Wittich, G.R. Radiology and the law, with an emphasis on interventional radiology.Radiology1993;187:297-303. Cunningham, F., Leveno, K., Bloom, S., Spong, C. Y., Dashe, J. (2014).Williams Obstetrics, 24e. McGraw-Hill. Case study of patient care in radiography. (2017).UKEssays. Retrieved 2 May 2017, from https://www.ukessays.com/essays/nursing/case-study-of-patient-care-in-radiography-nursing-essay.php Nordqvist, A. C. S., Smurawa, H., Mathiesen, T. (2001). Expression of matrix metalloproteinases 2 and 9 in meningiomas associated with different degrees of brain invasiveness and edema.Journal of neurosurgery,95(5), 839-844. Ruth, F. Craven, Ed.D., R.N., Fundamentals Of Nursing, Edition II, Lippincot, Philadelphia, 2000 Saunders, R., Singer, R., Dugmore, H., Seaman, K. and Lake, F., 2016. Nursing students reflections on an interprofessional placement in ambulatory care.Reflective Practice,17(4), pp.393-402. Newell, R., 1992. Anxiety, accuracy and reflection: the limits of professional development.Journal of Advanced Nursing,17(11), pp.1326-1333.

Comparison Between The Red Room And The Farthing House Essays

Comparison between the Red Room and the Farthing House In the two stories that we have read each story explores the feeling of horror and fear. We are examining how each character in each story reacts to the ghost that they encounter. In each story the characters react very different to the different types of ghost that they meet. Wells story of the The Red Room boasts a young, very energetic and arrogant man who thinks that it Will take a very tangible ghost to scare him, but panics when confronted with occurrences which challenge his scientific hypothesis. On the other hand Hills story of the Farthing House reveals a timid yet experienced and mature woman who does not panic because she understands and feels sympathy for the crying ghost. In The Red Room the young man is on a mission to explore and expose the tale of the The Red Room that is supposedly haunted, because he says, Its my own choosing He is in that house to go into The Red Room to prove that the Spiritual terrors of the house are nothing that cannot be proven by science. He is obviously very brave and determined but inexperienced as pointed out by the old couple that say, Eight and twenty years you have lived and never seen, the likes of this house. This seems to be a more direct and intense approach to the ghost. On the other hand the storyteller in the Farthing House meets the ghost accidentally. This is brought about when her assigned room had a Serious leak and so was taken to the Cedar room. Firstly she is happy due to the size of the room, but later when she goes upstairs to get the photographs, she hears crying and then when she had entered the room, she got a viable feeling that Someone had been in her room. This, unlike the The Red Room seems a more relaxed and indirect approach to the ghost. Also this woman does not have a firm belief in science or against superstition this is shown when she says I had never either believed or disbelieved in ghosts. The ghosts that each storyteller encounters are very different. The supposed ghost in The Red Room seems to mimic a poltergeist, which is very noisy and aggressive as shown, when in the room, there vanished four lights at oncethe darkness closed upon mesealed my vision. This supposed ghost also keeps knowledge of the whereabouts of the occupant, this is shown when this ghost took another step towards the storyteller. This ghost evidently is very scary and threatening, but at the end of the story it is revealed that there was no ghost, it is just the fear aroused in the man, which caused him to suffer as shown by him when he says, That will not have light nor sound, that will not bear with reason, that deafens and darkens and overwhelms. Whereas the ghost in the Farthing House is unconcerned for the occupants of the house but only cares for her own personal trauma this is shown because the ghost only enters the room and cries but does not harm anyone. The man emotions in The Red Room would be the same as most people when confronted with a ghost; scared! This is shown when he says, My hands trembled All his emotions were cluttered due to these ghostly appearances that disintegrated him mentally. So he panicked, I dropped the matchesI stumbled and fell. He was totally disorientated, could not think, frantic with horror and his self-possession had deserted him. Whereas the woman in the Farthing House was not scared as emotionally as the man, but was physically terrified, as shown by her when she says, I was soaked in sweat, shaking, terrified. She was also intrigued by these ghostly occurrences, because she felt the sorrow of this ghost and so was sympathetic towards it. This is shown when she says I was desperate to follow her, because I felt that she needed me in some way. This reflects the inner bonding between women, even if it is a ghost. This concludes to that she wasnt mentally challenged and so did not suffer as much as the man in The Red Room. Later on when the storyteller is visiting a graveyard she see the grave of a young

Mental Illness and Capital Punishment essays

Mental Illness and Capital Punishment essays Are all delinquents created equal? Should the state punish, and even in some rare cases sentence an individual to death? Indeed there are many levels of criminal activity that land offenders in jail, with a percentage of those criminals committing their crimes under the force of mental illness. These prisoners, while deserving of severe punishment, often do not have full control of their ability. These orphans of society are often compelled by an emotional or mental imbalance that provokes them to act savagely toward their fellow human beings. Many prisoners that are in jail have been convicted of crimes far beyond their control. Although some blame must be taken, many suffer from acute mental disorders. Those who are running evaluations on the prisoners at the time of punishment often misdiagnose schizophrenia. Many psychologists often see it as temporary insanity. Many of these individuals would benefit more from treatment than from punishment. Psychiatric help is in order for these repeat assault offenders, not a lifetime behind bars where the taxpayers money is not put to good use. By placing the criminals into long-term therapy, there is at least a small chance of rehabilitation that would not be present in a full security prison. With new tests that see if the criminal is really mentally challenged, government officials are beginning to change their perspective on the issue. Many have propositioned that the punishment should fit the mental capacity of the offender. Oftentimes, many criminals are given sentences that far surpass the crime that they have committed. By analyzing the crime and deciding on a proper course of action, most criminals could receive lighter sentences and more psychological help. Thus benefiting those who are mentally challenged. In reality most many federal prisons lack the facilities, and resources to help rehabilitate the individual who is stricken with this disease. ...

Engineering Career Essay Example | Topics and Well Written Essays - 1750 words

Engineering Career - Essay Example In order to get an entry-level job in any engineering field, one must hold at least a bachelor’s degree in that specific engineering field. The bachelor degree is usually a four-year program nowadays, but many students extend it to five or six years depending upon the duration of their final degree projects. The four-year program is also referred to as honors in engineering that is recognized as equivalent to the masters degree. In the first two years, the courses taught are mainly on the basics of engineering, like mathematics, circuitry and introduction to engineering. The next two years focus on the engineering primarily with courses on any chosen area of specialization. There are course projects, semester projects and a final degree project which enable the would-be-engineers to have a better, deeper and practical knowledge of the field. There are also two-year and four-year degree programs called diplomas in engineering technology which include more practical work based o n engineering principles and laboratory classes rather than theoretical knowledge. But these technical graduates are not considered as professional engineers. Moreover, to get admission in an engineering college or university, it is important for the student to have a strong pre-engineering background with sufficient knowledge about mathematics, physics and chemistry. Mathematics knowledge should include algebra, geometry, calculus, theorems and trigonometry. After their bachelors degree is complete, the engineers need to get licensed in order to start their engineering career, which makes them licensed engineers or professional engineers. After becoming licensed, the engineers are offered a wide variety of jobs with higher salaries as compared to any other graduation. According to an estimate, â€Å"engineers held 1.5 million jobs in 2006†¦civil engineering (256,000), mechanical engineering

Critically examine the sources of law which have shaped the English Essay

Critically examine the sources of law which have shaped the English Legal System. Assess which source is the most influential to - Essay Example This essay will assess the sources of law shaping the English legal system and in doing so will demonstrate why acts of parliament are the most influential source of law today. This essay is therefore divided into two main parts. The first part of the essay examines the four main sources of law and the second part of this essay examines the doctrine of parliamentary sovereignty and its role in shaping the hierarchal order of sources of law today. The Main Sources of Law The four main sources of law shaping the English legal system can be classified as case law and codes of law. ... Only when statutory laws have been exhausted can a judge then look to case law. When both sources of law have been exhausted, a judge may rule on the matter and establish a precedent.10 As creative and as important as judicial precedents are, it is a long established principle that Parliament can overrule or alter any judicial precedent.11 Separate and apart from the binding nature of acts of Parliament, case law is also subject to a hierarchal order. This is established by the doctrine of stare decisis which compels a lower court to be bound by the previous decisions of higher courts or a court of equal rank.12 The difficulty with the doctrine of stare decisis is that although it establishes an hierarchal structure, a lower court may be bound by a faulty decision of a higher court and is powerless to overrule the decision.13 Master of the Rolls Lord Greene, established rules designed to resolve some of the difficulties that might arise when applying the previous decisions. Lord Gree ne ruled that when there was a conflict â€Å"between two decisions† of a courts of â€Å"co-ordinate jurisdiction†, the court must choose between them.14 However, where a decision of a higher court conflicted with a decision of a court of higher jurisdiction, the court must follow the decision of the highest court. A court when looking at decisions of higher courts could not â€Å"follow decisions of its own given per incuriam†.15 A decision is given per incuriam when it misapplies a previous decision or a statute.16 Noticeably absent is the authority to ignore a previous erroneous decision of a higher court. Obviously, case law serves an important function in shaping the English legal system. When Parliament enacts a law, it passes through a formal debate process

Michelin Star Rating System Analysis

Michelin Star Rating System Analysis Michelin Star System Chapter 2 Literature Review The system of rating organisations with a particular business sector according to the value and quality that these organisations provide to the end user, by methods such as those used by the Michelin Guide Star System is nothing new. However, it is important for the owners of these organisations to understand the relevance of such systems. For example, are they most relevant to the consumer in terms of meeting their needs and expectations and thus influencing behaviour or to the organisation in terms of improving its standing within the business sector and strengthening brand awareness? Commencing with the consumer, this critical literature review is intended to provide an understanding of the current theories and observations relating to these particular issues. 2.1 Consumer needs and satisfaction Abraham Maslows (1998) hierarchy of needs theory is recognised by most academics as having created the foundation for all subsequent research into understanding the consumer, providing a framework that allows organisations supplying a product of service to better understanding how they need to present these in order to satisfy the consumer need, thus achieving their objective of increasing market share. The research carried out by Szmigin (2003) and Porter (2004) also confirms that the success of a businesses strategy is also dependent upon the extent to which that strategy is designed to meet and therefore address the perceived satisfaction levels of the consumer. Figure 1 Maslows hierarchy of needs Esteem needs achievement, status, responsibility, reputation Self-actualization personal growth and fulfilment Belongingness and Love needs family, affection, relationships, work group, etc. Safety needs protection, security, order, law, limits, stability, etc. Biological and Physiological needs basic life needs air, food, drink, shelter, warmth, sex, sleep, etc. In relating the Maslow theory directly to the satisfaction of needs of the consumer with regards to their restaurant experience, it can be seen from the above diagram (figure 1), that this is dependent upon the level at which the consumer is within the hierarchy. For example, it is likely that those at the three basic levels of need will be less driven by optimal quality than price and pace to fulfil that need (Noone et al 2007 and Namkung and SonCheong 2007). The satisfaction of these levels of need is likely to be more important for the tourist sector of the hospitality industry, where the meal is expected to form just a part of their overall vacation experience (Atila and Fisun 2003). However, where esteem and self-actualisation becomes more important is when the consumer wants to make a statement that separates him or her from the crowd. For example, if a salesperson wishes to make an impression with a prospective client, they are likely to want to dine in a restaurant that delivers a higher level of quality. In other words they will be looking for a perfect experience that will satisfy those they are trying to impress (Gupta et al. August 2007 and Chemlinski, R., 2006). 2.2 Consumer behaviour The behavioural patterns of consumer, as with all human reactions, are dependent upon reactions that can result from a psychological, emotional or physical influence. One of the most influential factors that influence consumer behaviour is that of memory. Everything we do is affected by memory, and this will drive our conscious and sub-conscious reaction to a particular event and the ultimate choices that we make. However, the memories formed are also affected by the manner in which pre-existing experiences interpret them (Zaltman 2003, p.186). For example, if we have had a bad experience at a particular restaurant in the past, it is likely that this will deter us from repeating the experience, irrespective of how that particular restaurant may try to re-package the experience. One of the difficulties that the restaurant owner has with delivering satisfaction of needs to the consumer of their product results from the fact that memory determinants of consumer choice are driven by both conscious and unconscious thought processes and therefore can be almost impossible for an outsider to see and measure, let alone alter (Zaltman 2003, p.15). This is certainly true in relation to actions resulting from subconscious memory as, in this case, as Bagozzi et al (2002, p.132) observe, even the person making the choice could be unaware of why they have reacted in the way they did. The memory processes will influence the manner in which the consumer makes a judgement about the benefits of the restaurant product and service being offered. Based upon previous memories it will subconsciously inform the consumer whether the expected experience is likely to be negative or (Zaltman et al 2002, p.68). Furthermore, the consumer will also then use that memory to judge whether th e experience will lead to a satisfaction of their current level of need (Maslow 1998). 2.3 Branding and the consumer Brand image is another important factor that will influence the consumers choice of purchase. It is an almost automatic reaction of the consumer to make an association between the brand and what it denotes. For example, in terms of restaurants and hospitality, the brand McDonalds automatically conjures up an image of fast, cheap food or the burger type variety. Irrespective of the adjustments that the burger chain tries to make to their products, such is the depth of that association within the mind of the consumer that it will be almost impossible to change Haig (2004, p.78 and 85). Once a brand has been created therefore, changing the consumers perception of it is extremely difficult. One of the problems that the Michelin Star System has in respect of brand image is that it has, consciously or unconsciously within the mindset of the consumer, created an image of quality, but with that quality being achieved at a price. In the minds of certain segments of the consumer public this puts their recommendations beyond the bounds of affordability, irrespective of whether it will satisfy their needs (Surlemont et al 2005). However, Porter (2004) would argue that the differentiation in terms of the quality of the product and the price premium could have certain competitive advantages. For example, it would appeal to those who wish to set themselves apart from the masses or, as indicated earlier, are trying to create an impression for their own purposes. Furthermore, as the research on consumer behaviour conducted by Zaltman (2003, p.227) suggests, this differentiation may also be able to produce satisfaction in terms of another influential factor that exists within the con sumer decision-making process, this being peer influence. It is well recorded that our perception of what others think has a significant influence upon the way we make decisions. For example, we will often make decisions simply in an effort to be connected to a particular group or segment of people. As mentioned earlier, within the restaurant experience this may manifest itself in the need to impress others. However, in the hospitality sector it can be said to be equally true that people will dine at a certain restaurant simply as a means of making a statement, which indicates to others that one is within a different consumer group. In this case, the consumer will be satisfying the Maslow (1998) levels of need that relates to self-esteem and actualisation. 2.4 Restaurant recognition Literature does however show that the Michelin rating system and the recognition it brings does make a difference within some areas of the sector (Guide 2008). From listening to the videos of the comments of Gary Rhodes and Anthony Demetre (Video Links 2008), it is apparent that to the proprietors of the restaurants concerned both consider that it improves the quality of their respective brands, which in turn will enhance the business drive for success. This view is reinforced by the reaction of those who lose or fail to gain stars, which shows obvious disappointment (Latest news 2008). 2.5 Summary In the opinion of the author, the literature evaluated for this review shows why there is such a diversity of opinion regarding the relevance of the Michelin Star System within the current restaurant sector of the leisure and hospitality sector. There are those whose theories argue that, except for the higher levels of satisfying the consumer needs (Maslow 1998), which relate to self-esteem and actualisation, it has little impact upon the average consumer. Similarly, many consumers perceive that its influence is more related to the pricing strategy and restaurant environment than in delivering service satisfaction to the consumer (Snyder and Cotter 1998). However, employees and owners within the industry would argue that the Michelin Star has a beneficial impact in that it increases the strength of the brand (Balasz K 2002) and that it denotes an assurance of quality that the consumer can rely upon. Chapter 3 Research Methodology As McGivern (2006, p.4) observes within her study on the subject, research is about a systematic investigations to find things out, which means that the researcher has to devise a system of methods and rules to facilitate the collection and analysis of data (Hart 2006, p.28). Thus it follows that the particular method adopted for any research project has significant importance in relation to the intended aims and objectives of the study being conducted. Essentially, data used in a research studies can be collected through one of two methods. These are the primary resource, which often entails the direct collection of data through the use of surveys, interviews and questionnaires, or the secondary resource, which relies upon the use pre-existing data (Clark 2002). The decision that every researcher faces is which of these methods, of combination thereof, is most appropriate to the subject matter of their research project. Bearing these factors in mind, the intention of this chapter is to provide the reader with an outline of the methodology chosen by the author for this study into the Michelin Star System. 3.1 Choice of research design The restaurant sector of the leisure and tourism industry in which the Michelin Star System operates is diverse, both in terms of the numbers of participating market players, the business models used and the consumer audience to which they appeal. With the UK Michelin guide covering a total of over 4,500 hotels and restaurants (Hickman 2008) it is also a sizable sector for any research to cover. Furthermore, due to the importance of the restaurant sector in relation to the leisure and tourism industries, together with its influence upon the consumer, there is a proliferation of pre-existing academic and practical data available in relation to this sector, which is being increased on a regular basis. These include empirical studies in targeted leisure and hospitality journals, observations from external stakeholders such as magazines and newspapers and numerous regularly conducted questionnaires and surveys. The considerations to be given to the choice of the research design was therefore to assess whether this level of secondary data would provide a sufficiency of information to add value to the research being conducted or if approaching the research using a primary data approach would prove to be of more relevance to the aims and objectives that form the basis of this paper. In the final analysis the author decided to design the research around the secondary data approach. In reaching this decision, there were several reasons for the discarding of the primary option. The first of these took into account the limitations that would attach to primary data collection. Of necessity, the completion of this research is restrained by a definitive time set for its completion. Furthermore, in view of the size of the sector, it was considered that to construct and conduct a sufficiently robust primary data choice, through the use of questionnaires and interviews would be cost prohibitive. For example, there would need to be a sufficiently large sample of such data collection achieved through restaurant employees, consumers and other stakeholders to create a representative sample, which in the authors opinion could not be achieved within the prevailing limitations. It is recognised that secondary data has two potential disadvantages. Firstly, with this method, the researcher is reliant upon the validity of data being collected from an external source over which they have no control; therefore there is no direct knowledge of the responses and theories available. Secondly, there is also the issue of the validity of the data to be considered. However, its main advantage is the depth and breadth of the amount of data available. It choosing a design based upon secondary data it is recognised that there are two potential disadvantages. Firstly, with this method the researcher is reliant upon the validity of data being collected from an external source over which they have no control; therefore there is no direct knowledge of the responses and theories available. Secondly, there is also the issue of the validity of the data to be considered. However, in addition to the limitations attached to the collection of primary data, there were also positive reasons for choosing the use of secondary data as the foundation for the design of this research paper. The first of these relates directly to the fact that, from an initial exploratory examination of the data field, it is apparent that much of the secondary information is of a higher quality and has a more extensive coverage than could be achieve from a primary method (Punch 1998). Secondly, as the aim of this dissertation concentrates upon the current value and relevance of the Michelin Star System, it is necessary to study the differing views and theories of academics and researchers in respect of those who are likely to be affected by the system, including the restaurant operators and their customers. In this respect the theory relating to business branding, quality and competitive advantage, such as those promoted by Arnold (1992) and Porter (2004) need to be considered. From the customer aspect, understanding the needs, expectations and behavioural patterns need to be included. For this area was considered that the academic studies and theories promoted by authors such as Abraham Maslow (1998) and Szmigin (2003) are also relevant. It is generally accepted that these authors have a high level of expertises and therefore, as Dingwell (1997) and Steward and Kasmins (2003) suggest, their works will adds a higher level of quality to the research being conducted for this study. In reaching the choice of using secondary data for the design of this particular research, the author took the same view as other researchers, such as Steward and Kamins (1993), McGivern (2006) and Hart (2006). These authors suggest that the type of methodology used is not overly important providing the data and information collected is reliable, trustworthy and resolves the questions being posed within the research aims and objectives. The author is confident that the choices for secondary data made fulfil these criteria. 3.2 Construction of the chosen method It is important that the correct approach is used in dealing with the quantity of data collected and its subsequent analysis and evaluation. This is particularly the case in terms of eliminating any bias that exists within the mind of the author. In this particular case it is the considered view of the author that, potentially, the research may conclude that the Michelin star system is only of relevance to the internal stakeholders of the restaurant sectors, namely the chefs and owners, and is paid little regard to from the consumers viewpoint. Therefore, in selecting a range of between thirty and forty references from a range of databases, which includes books, professional journals, reports and surveys, websites and other online resources, these issues have been borne in mind. For example, in order to balance the potential bias, resources have been chosen that support the current relevance of the Michelin Star System current relevance as well as those sources that take the opposite viewpoint. Similarly, for the same reason it was felt the relationship between consumer needs, behaviour and branding also needed to be addressed, as this will provide a view of the influence that a Michelin Star brand has upon the end user of the restaurant facilities. 3.3 Sample The sample of literature used within this research has been chosen from a number of relevant sources. In the main the concentration has been upon selecting resources from the most current available sources, being generally that produced within the last two to three decades, as this was considered to be the most appropriate for the issues being discussed. Similarly, the sampling was concentrated mainly upon the UK. The only exception to this was in cases such as Maslows hierarchy of needs, which is considered to contain the founding principles of consumer behavioural determinants. With the exception of the theoretical literature, where the approach of author choice was made for the reasons discussed in section 4.1 above, the sampling method used was based upon the maximum variation approach (Hart 1998 and 2006) as this was felt to provide a firm foundation from which to address the objectives of the study. 3.4 Procedure The procedure used for the collection of the secondary data was through the normal database channels of journals, books accessed from libraries and speciality bookshops and online resources. However, these searches were further defined to ensure that there was a direct relevance to the tourism and leisure industry, with particular concentration upon hospitality. 3.5 Data analysis Having collected the data using the previously defined methods and selection choices, it then needed to be analysed and evaluated. A dual approach was used for this purpose. The first stage involved correlating the data into differing viewpoints, for example those who considered the Michelin star relevant and those that did not. The second stage required evaluating the relevance that the various theories studied had in a practical application. Chapter 4: Findings As has been discovered within the literature review, there are conflicting opinions as to whether the Michelin Star system of quality measurement is of value within the restaurant industry. Using available secondary data within this chapter is in tended to present an analysis of the findings of the current opinion and research on this issue, which will then be discussed in depth. 4.1 The Michelin Star reward system The Michelin Guide, which derives its name from the Tyre company from which it originated, was first introduced in France in 1900 (Johnson et al 2005). Its original intention was to assist drivers with technical and travel advice. From there it developed into a tourist guide until eventually, in the 1930s, it became the gastronomic guide that it is renowned as today. By 2005 the Red Guide, as it had become known, was selling over one million copies across eight countries (Johnson et al 2005). Restaurants and other eating establishments cannot be included within the guide until their location has been visited and the meals judged by a dedicated team of inspectors. In order to avoid accusations of bias and to ensure independence, these inspectors are employed by Michelin and are required to pay for their meals and any accommodation that may be required. In fact, they also do not inform the establishment of the reason for their visit until after their inspection has taken place. In this respect, Michelin suggest, and other research has confirmed (Balasz 2001), the results of the inspections show a greater level of independence than that of some other guides, which give advance notice of the inspection and do not expect to have to settle the meal bill. According to the Michelin Guides Direct, Mr Naret, the Michelin inspectors are also not swayed by the name of the chef or the establishment. This was made evident in a recent interview where he said, Inspectors arent looking at the name. They dont care whether the chef is on television or how many of his cookbooks you might have on your shelf. They enter the restaurant and look solely at what is on the plate: the quality of ingredients, how they are cooked, how well the flavours are kept, presentation, personality and consistency (Foster 2007), although as will be discussed later, there is some disagreement over this claim. The Inspectors, of which there are currently around 70 operating throughout Europe, are persons who have had at least five years experience within the hotel and catering industry, particularly in respect of the cuisine element. Prior to being allowed to commence their inspection duties, these persons also have to undergo a vigorous six months training programme to ensure that they meet with and maintain the required Michelin standards (Johnson et al 2005). Michelin states that on average one inspector will perform the following tasks during the course of a year: Inspect 240 meals per annum Undertake 130 overnight stays Submit 1000 reports It has to be stated that this is an exceptionally heavy workload for one person. It is partially because of this level of activity that some expert observers, and indeed restaurateurs themselves, have called into question the quality, appropriateness and validity of the inspection teams work and conclusions. This element of concern is discussed in later sections within this chapter. The guide includes a wide range eating establishments, most of which are included simply for information purposes, with these totalling around 50,000 in number, a level that is constantly increasing. However, amongst this number around five percent are picked out for special mention, these being rated based upon the awarding of the coveted Michelin Star to them. There are up to three stars available, the awarding of which depends upon the consistency of quality and, as Johnson et al (2005) explain, To some extent tradition. Michelin denote the definition of their stars as follows: One Star A very good restaurant in its own category Two Stars Excellent cooking, worth a detour Three Stars Exceptional cuisine worth a special journey. One always eats extremely well here, sometimes superbly. In 2005 a further merit recognition was introduced, which was called the Bib Gourmand. This is awarded to an establishment that had not quite managed to reach the level of quality required to achieve one star status, but which was considered by the inspector to be able to achieve that position within the near future. Although there is limited information available as to the criteria which is used for the determination of the star level being awarded, in the main this relies upon the standard exhibited within the following five areas: Meal ingredient quality Culinary skills exhibited in preparation and the combination of flavours Level of creativity that has been displayed How consistent the meal standards at the establishment are Monetary value of the product 4.2 General academic perception of the Michelin Brand and competition Academics such as Johnson et al (2005), Yuksel and Yuksel (2003) and Balasz (2001) have mixed views about the quality and relevance of the Michelin Star system. Yuksel and Yuksel (2003) in their research into the systems entry into the Japanese culinary market, suggest that, in that country at least, the guide fails to take into account the people factor. In other, it is being suggested that by using paid professionals, the Michelin organisations does not pay sufficient attention to the qualities of reliability and satisfaction that lead to repeat usage of the establishment by the consumers. This area is considered by many academics that study consumer behaviour to be of equal importance to the standard of the fare being offered (Bagozzi et al 2002) and should therefore be incorporated into the Michelin procedures. The second element of concern expressed related to the pressure that the Michelin Star System placed upon the establishment chefs and owners. Although, as Johnson et als (2005) research concluded, the possession of a Michelin star does not guarantee profitability, its loss was discovered to have serious implications for the business, with some experiencing revenue reductions of up to 50% when this situation occurred. Issues of a practical nature in relation to the Michelin Start system have also been raised by many observers. There is a general view that the reflection of changes within eating establishments is not dealt with efficiently by the Michelin inspectors, with the awarding or removal of stars failing to keep up with these changes in many cases. There is little doubt that the excessive workload of the Michelin inspectors outlined in section 4.1 is a contributory factor in the occurrence of these delays. Furthermore, it is felt by many that, outside of the Star system originating market, France; the rating system lacks the same level of reliability. This will be evidenced by the response from the Japanese restaurant industry presented in the following section. Surlemont and Johnsons (2005, p.589) research also indicated that, in their opinion, there were some flaws within the Michelin star system. In the first of these it was noted that there were restaurants included within the varied stars that did not merit their positions, which adds to the perception that there might be a problem with the quality and reliability of the system and its operating procedures. Secondly, the lack of a structured measurement process being implemented by Michelin, its awarding of stars being solely at the discretion of inspector reports, did mean that the chefs had no definable target to aim for. Instead they simply had to develop their own style and be patient, and hope that it would be noticed and appreciated by the Michelin inspectors at some stage. Another area that has been questioned with regard to the Michelin Star system is its prevalence for print guides. Although the company has recently introduced online facilities for consumers to respond to the content of the guides, the main method of information distribution is through the published guides, which at prices starting at around 9.99 ($20.00) is seen by some consumers to be quite expensive, especially as access to restaurant reviews and comments is freely available through the Internet. Bagozzi et al (2002), indicate that consumers pay a considerable amount of attention to peer pressure and comments, and the Internet provides them with access to this type of response. Others such as Zaltman (1998) also suggest that the reliance upon peers can be a strong determinate for purchase, thus if consumers recommend restaurant brands in many cases this will produce a more positive effect upon others than the professional approach of recommendations provided by Michelin. The recen t drop in guide sales in Europe shows that this situation is affecting the strength of the Michelin brand, at least in this geographical area, and is seen as part of the reason for the guides expansion into the US and Asia. In addition, there are competitors to Michelin Guides. There are two that are particularly worthy of note. The first, which has built a significant market share in the UK, is the AA Rosette system, which is awarded to hotels and restaurants for their culinary standards. In this case there is a five star system in operation, with the lowest being awarded to restaurants of note in their particular location to the highest being awarded to establishments that are considered to be world class. There are consumers and observers who believe that the AA Rosette system is a more reliable indicator of quality than Michelin. The other guide that is receiving good reviews, and like the Michelin guide originates from France, is the Zagat guide. What has brought this guide to the attention of culinary observers is the fact that its rating system is based upon an aggregation of the opinions of unpaid individual consumers their experiences of the restaurant establishment (Gobe 2002, p.139). Michelin would argue that this is not a professional approach to the determination of quality, standards and culinary skills. Nonetheless, the fact that the Zagat guide is increasing in popularity indicates that it is having an impact upon consumer choice and behaviour. 4.3 Industry reaction to the Michelin Brand Within the culinary industry itself there is considerable debate about the value of the Michelin star system, with the supporters and opponents of this accolade being equally vocal in expressing their views on the subject. For example, in terms of country bias, a survey of 791 Michelin-ranked restaurants conducted by Johnson et al (2005) conducted throughout eight countries indicated that France was favoured in the awarding of stars, with it being home to 62 percent of the one-star restaurants, 67 percent of the two-star restaurants, and 25 of the 32 three-star operations. Furthermore, its financial importance to financial success is also argued. For example, whilst Belasz (2002) suggests that holding a Michelin star can provide an establishment can be a key determinant for its financial success, Johnson et al (2005) disputes this claim, finding in their research that in most cases there was no indication of this being the case, at least in terms of profitability. However, Johnson et al did concede that the Michelin star made a difference to revenue in most cases, although this does not mean that the restaurant became more profitable as a result. The impact that the Michelin stars have had upon chefs and their reactions to the system has also been diverse. As Balasz (2001 and 2002) mentions in her research into behaviour and leadership within the hospitality industry, chefs belong to the rare species of individuals who are able to take on the duel role of businessperson and creator at the same time. Referring also to their dedication to the craft of culinary creation, Balasz also mentions that chefs approach this with an almost sacred obsession and in this respect they aspire simply to be the best. Therefore, it is not surprising that the Michelin star system has a significant affect upon these people. There are many chefs and culinary establishments that crave being awarded the stars and make little secret of this desire. For instance, in addition to the response from TV chefs Rhodes and Demetre (Video links 2008), one of their peers Gordon Ramsey, whose various establishments are said to currently hold the most number of stars (12), was also delighted with the recent additions to this elite club, which occurred with the recognition of his restaurant based in Manhattan, New York. In the Editorial (2007), Ramsey expounded the view that it showed the quality and customer value that the staff at the restaurant delivered to the customer. However, other US food critics and observers did not share Michelins opinion, branding the food as overcooked, rubbery, leathery and a distinct disappointment. Nevertheless, other American chefs are supporting of the Michelin rating system. Eric Ripert and Mario Batali, both of whom have been starred by Michelin have indicated that it is important to their businesses (Petkanas 2006). Ripert s

Decision Making Condition & Example Essay

1.1 Introduction Decision Making is very important thing that we do in everyday lives. According to Harris, R (2010), decision making is the study of identifying and choosing alternatives based on the values and preferences of the decision maker and making a decision implies that there are alternative choices to be considered. In addition, we are not on to identify as many of those alternatives as possible but to choose the one that has the highest probability of effectiveness. Just as there are different types of decision, there are also different approaches to decision making that are appropriate in different situation. Some decisions are made logical and rational thinking, while others are made using experience and sometimes based on the performance of a practiced skill. Decision making also can be described as the act of choosing one alternative from among a set of alternatives available. The decision making process includes recognizing and defining the nature of a decision situation, identifying alternatives, choosing the best alternative, and putting it into practice. In the decision making environment, there are three categories that is decision in certain condition, in uncertain condition and also in risky condition. The certain condition in making decision is where we have confidence and belief to get the best outcome in a single answer. The decisions maker also have to gain the comprehensive information regarding the situation occur in order to assist in his/her decision making. Meanwhile, uncertain condition in making decision is when the decision maker does not have knowledge of information where it is impossible to accurately describe for future outcome, more than one possible outcome. The decision maker also needs to have a high tendency towards risks to make the decision. Risky condition in making condition is where the decision maker has very limited of information and as a result, it is hard for them to predict the outcome. This risky condition can only be assumed based on information provided and probability that situation will occur and whether the situation really happen or otherwise cannot be completely ascertained as suggested by Shahrul A.A. et al (2011). He also said that decision maker or manager has limited information to assist in making the decision in risky condition even though the information obtains is not complete. In this topic, we will analyze the three conditions in decision making environment, examples for each category and also conclusion for the topic. 2.0 Decision Making in Certain Condition Decision making in certain condition implies that we know with 100 percent accuracy what the states of nature will be and what the expected payoffs will be for each state of nature. Harold. K(2009). He also believed that decision making under certainty is the easiest case to work with because with certainty, decision maker assume that all of the necessary information is available to assist them in making the right decision, and their can predict the outcome with a high level of confidence. This condition is ideal for problem solving and it is simply to study the alternatives and choose the best solution. Decision making in certain condition also occur when we know all information about alternatives and the best chosen one is the most effective. Meanwhile, Dr. John Bukowski (2012), believed that one method we can use to help decide is the cut-off screening method. Here, the decision maker predetermines a cut-off for each criterion. Then, the decision maker goes through each criterion and eliminates any choices that don’t meet the cutoff. If more than one choice remains, the decision maker could consider additional criteria or restrict the cutoffs. If all choices have been eliminated, the decision maker can relax the cutoffs. 2.1 Example of Decision Making in Certain Condition There are several examples using the certainty condition in different kind of situation. One of the example, is during making a choice of transportation from point A to a point B. Transportation ABC can take the person from point A to a point B in 10 minutes with the amount of RM 2.00. While transportation XYZ can take the person in 15 minutes with the same amount. With having limited time and money, and using the information completely given, the rational decision maker is able to know the best choice of transportation that he/she have to use to get to the destination, that is transportation ABC. In this situation, the decision maker can make the decision easily without any other probability of deciding for other option. 2.2 Second Example of Decision Making in Certain Condition Another example of making decision in certain condition is buying a new house. Mr. Ali is working at the city but he is currently living in flat house and his house located quite a distance from his workplace. Mr Ali getting promoted to the senior level, thus, he is thinking to buy a new house. His budget is RM 300,000 and he is looking for a house near at his workplace. House option A provides a bungalow house that near to the workplace, but the price is higher than his expectation that is RM 500,000. Meanwhile option B provides a new double-storey house also near to his workplace but with a less amount that is 280,000. From the information, Mr. Ali can make a decision using his budget limitation and also time saving going to work daily, the best option for Mr. Ali is Option B. 2.3 Third Example of Decision Making in Certain Condition The next decision making is on certainty is buying a car. Mr. Edward have his own family with 3 kids. Currently, Mr. Edward want to upgrade his car from his compact car into MPV size and is willing to pay not more than RM85,000 for the new car. There are several car manufacturers that selling the MPV Segment that is Proton Exora that cost RM 80,000 with value for money, good re-sell value and good maintenance. While Nissan Grand Livina will cost RM 90,000 and Toyota Wish will cost him RM 130,000. Using this information, Mr Edward have sufficient information to decide which one is the best option in term of value for money, maintenance, quality, insurance, and also re-sell value. Using this complete information, and the decision that based on facts, opinions and reasonable info, the best option for Mr Edward is Proton Exora. 2.4 Fourth Example of Decision Making in Certain Condition Mr. Gopal are trying to decide between three used cars, all of which are priced the same. If he want to buy used car number one, there is a 70 percent probability that he will have to spend RM400 to get the engine back in shape. However, there is a 30 percent probability that the engine will have to be replaced, which will cost him RM2, 000. If he chooses car number 2, there is a 50 percent probability that he won’t have to spend any money at all, a 30 percent probability that radiator repairs will cost only RM450, but there is a 20 percent chance that the car will require a new set of radiator that will cost him RM 1,500. If he choose car number three, he will face a 60 percent probability of an RM200 transmission repair, a 35 percent probability of a small transmission adjustment, and a 5 percent possibility that he will need to spend RM500 to fix the engine and the transmission. After considering information that he have and the cost for repairing of each used car, the best buy for him is the used car number 3. 3.0 Decision Making in Uncertain Condition A decision making in uncertain condition is when there are many unknowns and no possibility of knowing what could occur in the future to alter the outcome of a decision. It is also when the information received by decision maker is so poor that he/she cannot even assign probabilities to the likely outcomes of alternatives, thus making it an uncertain condition. Decision making under conditions of uncertainty is also an everyday task. When we decide whether or not to go out without bring the umbrella fearing it will rain, when deciding on whether or not to wear a helmet for cycling on the street or when deciding whether to take the bus or bus to work, the decision maker have to make a decision that involves outcomes that are in uncertain condition. According to Martin T. Schultz et al (2010), uncertainty can be classified either as input uncertainty or model uncertainty. Input uncertainty arises from a lack of knowledge about the true value of quantities used in analyzing a decision. In practice, model uncertainties are much more difficult to deal with than input uncertainties because they require the analyst to propose and evaluate competing models (Casman et al. 1999). 3.1 Example of Decision Making in Uncertain Condition Ahmad runs a small company that manufacture low-cost ergonomic stool and he sold via the Internet. His company has several popular models, each with annual sales of RM100,000 to RM150,000. He has an opportunity to invest in a new technology of manufacturing stool. Ahmad knows that a new technology will cost RM220,000 and is unsure whether there will be sufficient demand for the stool to cover this large investment. If the market is good, he thinks he can sell 4,000 chairs at a profit of RM100 each, generating a cash flow with present value of RM400,000. On the other hand, if the market is poor, he thinks he might sell only 1,000 chairs, generating a cash flow with present value of RM100,000. In this situation, ahmad does not have any information to help him decide and it is hard for him to make a decision from each probability that he made. Therefore he must use his rational and his business experience to make a best choice in order not to make his company loss in profit. Ahmad needs some skills and methods to make decisions under uncertainty. He needs techniques that match the limited time and money budgets of his small company. Therefore, this situation on decision making, he will try to have higher propensity and more practical level for the small business. 3.2 Second Example of Decision Making in Uncertain Condition Hassan, who is recently retired, has the opportunity to pursue his lifelong dream of operating a charter fishing business on the Langkawi Island with his retire savings of RM 50,000. Hassan has located a used charter fishing boat that he can purchase for RM 40,000. He realizes that this is a risky investment with many uncertainties, but he must reach a decision on whether or not to buy this boat by the end of the month. If he does not operate a charter fishing business, he will leave the money in an existing investment that is guaranteed to yield a 5% annual return. Hassan’s decision has been framed as a choice between a charter boat investment and an alternative investment. If the profits from his charter boat investment would exceed the returns from the alternative investment, he will invest in the charter boat. In this example, Hassan has applied the passive approach to adaptive management because the information he uses to update his decision is not obtained. Although the information is not obtained as part of the decision-making process, he used past experience and information to make the decision. According to Dr. Hossein, A.(2001), Business decision making is almost always accompanied by conditions of uncertainty. Clearly, the more information the decision maker has, the better the decision will be. Treating decisions as if they were gambles is the basis of decision theory. This means that we have to trade off the value of a certain outcome against its probability. 3.3 Third Example Decision Making in Uncertain Condition Another example is when analyze the weather patterns in the city ABC, forecasted by meteorological department. Sometimes the data provided by meteorological department is not always accurate to the people thus involved uncertainty condition. The most common weather that usually occurs was high winds, heavy rain, and lightning storm. For example they are predict City ABC will get a storm and heavy rain at night and as a result one of the live concert will be held at night do not know whether to cancel the show or go on due to the forecast. In this situation, people will understand that forecasts involve uncertainty with the future weather forecast because when they do not enough information, they have to estimate on their own and in this uncertainty, people have only a rely data base, they do not know whether or not the data are reliable, and they are very unsure about whether or not situation may change. According to Keltie, Denise.(2007), they used both rules and tools to deal with the uncertainty created by weather conditions and in terms of rules, they often relied upon heuristic strategies (cognitive rules of thumb) to help with decision making. 3.4 Fourth Example Decision Making in Uncertain Condition A local film producer has a developed a script and it is starting to cast the movie. The budget allows for the film is RM 50,000 for the male lead actor and RM 30,000 for the female lead actor. There are three actors that may be suitable for the male lead, and just two female actors that may fit the part of the leading lady. How does the producer decide on the individual actors and on the combination of two actors? According to Sharaf N. R.(2012), he suggested that in areas such as movie business, book publishing, and television programming, decisions are often reached on intuition, hunches, opportunities, and the pressure that a decision has to be made by a certain date. He also said, in the absence of time, relevant data, and funds, the decision makers rely on their intuition, gut feelings, and experience. In such situations, common sense suggests that an experienced person is more likely to make a better decision than an inexperienced person is. 4.0 Decision Making in Risky Condition In a risky situation, factual information may exist, but it may not complete. Rowe, W (1988) believed that whenever the decision maker has some knowledge regarding the state of nature, he/she may be able to assign subjective probability estimates for the occurrence of each state and in such cases, the problem is classified as decision making under risk. Shahrul A.A (2011) suggested that the decision maker will not know for sure the situations that will occur in the future and minimal information will only give some insight in predicting what will occur. He also said, whether the situation really will happen or otherwise, cannot be completely ascertained. The situation in risky condition usually related to management that has to deal with the market, insurance and investment. With limited resources and information, it becomes clear how important to make the right decision to avoid any losses or damage for decision maker. According to Geoffrey, C and Thomas, W. (1999), in risky condition, decision maker must assign a probability to each State of Nature and in some cases, research will reveal historical relative frequency information that we might conclude reveals the underlying probabilities. 4.1 Example of Decision Making in Risky Condition One example of risky decision can be seen in car running system. Car used to have simple ignition systems, with a distributor driven from the engine, the accelerator was a linkage from the pedal to the old system of carburetor. If the car was not running right, or there was another problem, it was simple to monitor and repair. Today’s car ignition systems are computer controlled with many sensors and actuators, the linkage from the gas pedal has been replaced with a computer, and the carburetor has been replaced by a fuel injection module. If something goes wrong, we can read out a manual code and try to determine which of the components and interconnections for each of the problem. The car running system is an example of the need for a more formal approach to risk based decision making and also risk management in car design and technology. 4.2 Second Example of Decision Making in Risky Condition Another example of a decision made under risky condition might be in the following situation, A manager in a supplier department decides to spend RM1,000 on a magazine ad believing there are three possible outcomes for the advertisement to have influence in their sales. A 25 percent chance the advertisement will have only a small effect on sales, a 55 percent chance of a moderate effect, and a 20 percent chance of a very large effect. This decision is made under risk because the manager can list each potential outcome and determine the probability of each outcome occurring. 4.3 Third Example of Decision Making in Risky Condition The following situation is in hypermarket department store. Their monthly sales statement for every month is increase. Thus, their manager is able to assume that the company will obtain net profit this year after making losses last year. Without obtaining other information such as operational cost, change of taste in consumers and environment influence, they can only assume that the company will obtain a profit based on the sales trend for the past few months. Therefore, state that the probability that the company will obtain profits is 60% and the probability that the company will make losses is 40%. With this, the manager will make a decision to increase investment. Here, the manager made a decision in a risky condition that is, it is not known whether the company will really be making a profit or otherwise. 4.4 Fourth Example of Decision Making in Risky Condition An example of a decision made under risky condition would be, for a manager of a medical research company, the decision of whether to spend RM 10 million on the research and development of a new technology on surgery equipment. The profits from the research and development spending will depend on whether the government will imposes new plan for the price regulations on new technology in the medical industry. Thus, on this condition, the manager must take the risk whether to carry on with the plan or cancel for the research. The two states of nature facing the manager in this problem are, 45 percent the government will impose price regulations or 55 percent the government will not impose price regulations for the new technology. While the manager have the limited information with the profits that will occur under either state of nature, the manager has risky condition of the probability that price regulations will be imposed on new technology. Under such conditions, a decision is made under risky condition. 5.0 Conclusion The decision making is an everyday task for us. We make decision making in environment using three kind conditions in everyday of our life, whether when we should use the car to go work, when we buying a new house, make a investment, expand our business, travelling and more. There is a lot of possibility and choice that we have to decide using these three conditions that is certain condition, uncertain and risky condition. We have to decide using the information and experience because good decision making requires not only knowing the facts, but also understanding the limits of knowledge. If we don’t have good understanding, experience and knowledge in decision making, we might ended in losing profits in our investment, regrets in purchasing a new car or house and even loss in our business. 6.0 References : Casman, E.A., M. G. Morgan, and H. Dowlatabadi. (1999). Mixed levels of uncertainty in complex policy models, Risk Analysis 19(1):33-42. [3 November 2012] Daniel Straub, Isabell Welpe. (2011). Decision-making under risk: a normative and behavioral perspective. Geoffrey Churchill, Thomas Whalen. (1999). Robinson College of Business Georgia State University: Decisions under Uncertainty. Retrieve at http://www2.gsu.edu/~dscthw/8350/decis-w.pdf [16 November 2012] Harris, R. (2010, November 22). Evaluating Internet Research Sources. Retrieved from http://www.virtualsalt.com/evalu8it.htm [6 November 2012] Harold Kerzner. (2009). Project Management: A Systems Approach to Planning, Scheduling, and Controlling, Tenth Edition. John Wiley & Sons Publisher. [5 November 2012] Hossein Arsham . (2001).Tools for Decision Analysis:Analysis of Risky Decisions. Retrieve at http://home.ubalt.edu/ntsbarsh/opre640a/partix.htm [11 November 2012] John F. Bukawski. (2012). Quantitative Reasoning, by Alicia Sevilla and Kay Somers, ISBN 1-931914-90-7 . Retrieved at http://jcsites.juniata.edu/faculty/bukowski/ma103/topic11.htm [4 November 2012] Keltie, Denise. (2007). Ski Operations Managers’ Decision Making Under Uncertainty: Management Decision Making. [6 November2012] Kiker G.A. et al. (2005). Application of Multicriteria Decision Analysis in Environmental Decision Making. Integrated Environmental Assessment and Management, 1(2), pp. 95–108.[4 November 201] Martin T. Schultz, Kenneth N. Mitchell, Brian K. Harper, Todd S. Bridges. (2010). Decision Making Under Uncertainty: U.S. Army Engineer Research and Development Center. [5 November 2012] Rowe, W. (1988). An Anatomy of Risk. R.E. Krieger Publishing Company [10 November 2012] Shahrul Aman Ahmad. et al. (2011). Principles of Management BBPP1103. V. Nov 2011. OUM. [2 Nov 2012] Sharaf N. Rehman.(2012). Decision-making Under Conditions of Uncertainty: The American Association of Behavioral and Social Sciences Journal.(The AABSS Journal, 2012, Volume 16).[5 November 2012]